A new era is coming to Indiana motorcycling — forged in fire, fueled by our riders, and built on nearly 50 years of Twisted Torch Harley-Davidson history.
Join us this Black Friday for the official name reveal party and our biggest shopping weekend of the year!

💉 Be here for the reveal. Be here for the deals.
💉 Black Friday & Chrome Saturday — In-Store Only

Twisted Torch Harley-Davidson has been part of the Indiana riding community since 1977. The stories, the rides, the memories — they built us. With every mile you’ve put down, you helped shape this dealership into what it is today: a family, a community, and a home for riders from all walks of life. 

This November, that legacy fuels something new. A flame becomes a torch… and the torch becomes the future. 

Because the future isn’t just coming — it’s twisted.

On November 28, we reveal the next evolution of this dealership. A whole new fire. Be here EARLY when the torch drops and the next chapter of our story is officially lit. The first 25 in line receive a complimentary in-store spend!

Doors OPEN at 8am - Event Includes:

• Live name reveal
• New branding unveil
• Exclusive merch drop
• Music, giveaways & more

 ➡️ A FREE in-store spend credit — Good toward MotorClothes®, Parts & Accessories, or general merchandise.

Once they’re gone, they’re gone — no rain checks, no holds. This is for the riders who show up early and hungry.

November 28–29 | Limited Availability | In-Store Only

We’re bringing in a new chapter — come by the store to see what’s available.

This November, it’s time for something new.
It’s the moment we officially pass the torch.

Learn what’s in store.
Stay for the reveal.
Ride into a new era with us.